The Microsoft & 451 Research Hosting And Cloud Study 2016


Earlier this year, Microsoft commissioned a study of 1734 companies, conducted by 451 Research, and recently revealed the results of their study at the 2016 Microsoft Cloud & Hosting Summit held in Bellevue.

For this study, IT decision-makers across small, midsize and large organisations globally were surveyed regarding their cloud and hosting buying intentions, and the study spanned mature and emerging markets, including Australia, Brazil, Germany, India, Japan, Netherlands, Singapore, Turkey, the U.K. and the U.S.

The survey received attention from the likes of ZDNet and Forbes, with the former stating that "Cloud computing services has become a gigantic industry. And it's going to get even bigger, as more corporate IT functions and capabilities are delivered via various types of clouds -- both inside and outside."

Digital platforms are delivering increasing amounts of products and services. The study found that 57 percent of organisational infrastructure in two years' time will be digital instead of physical, with the move to cloud accounting for a large part of this.


Cloud is also getting some heavy investment from industry, with more to come. ZDNet goes on to say that "Six in ten organisations say their heaviest investments will be in cloud-based software and applications over the next five years. These investments include cybersecurity (58 percent), cloud-based infrastructure (57 percent), mobile platforms and applications (55 percent), customer experience management systems (53 percent) and data mining and analytics (50 percent)."

Forbes drew attention to the fact that "40% of all globally-based enterprises (over 5K employees) spend $10K+ a month on primary hosting/Cloud service providers".

Cloud satisfaction is also high - 95% of enterprises intend to renew their contracts with their primary cloud and hosting providers.

We encourage you to check out ZDNet and Forbes' articles where you can gain further insights into the study, and for those who really want to geek out, the 80-page presentation is downloadable here.

* Cloud is of huge importance to First Distribution - we have an award-winning hosted solutions division, as well as a full-on cloud services brokerage subsidiary in First for Cloud.

Contact us for more information on either.

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